” The Great White is proudly Swiss Made, crafted with uncompromising precision and embodying the highest standards of Swiss watchmaking.
From the conception to the final verification, every stage of production reflects our unwavering pursuit of excellence. Timepieces leaving the assembly workshops in Le Locle, Switzerland, have undergone thorough testing to ensure they meet the brand’s highest standards before reaching the market.
This dedication to excellence ensures that every Great White transcends its function, becoming a true object of horological artistry—where precision, craftsmanship, and emotion converge. “
MANUFACTURING
Crafted to Perfection
— Founder's Note
COMMITMENT TO EXCELLENCE
Beyond its sophisticated aesthetics, the Great White embodies our brand’s core values—a philosophy of excellence that guides our every step. This watch is not simply an object of precision; it represents an unwavering commitment to absolute quality, a quest for perfection that permeates every phase of its creation. We are uncompromising in our pursuit of excellence, ensuring that every component of the Great White is crafted to the highest standards of the watchmaking industry.
Our timepieces are proudly Swiss Made.
OUR MANUFACTURING PARTNERS
Our commitment to excellence begins with our choice of partners. We have carefully selected renowned manufacturers, renowned for their longstanding expertise, are more than just alliances; they are central to our creative and technical approach. They guarantee impeccable craftsmanship and reliability that will endure over decades and ensure that each piece meets the highest standards. We work hand-in-hand with our partners to ensure that each watch is a model of precision, durability, and elegance. Every element of the Great White—from the movement to the case, bracelet, and every other component—is meticulously crafted with utmost care.
SAVOIR-FAIRE
Each of our timepieces is the result of painstaking craftsmanship, where every detail is refined with meticulous precision. From the manufacturing of components to the final assembly, nothing is left to chance. Each component is carefully designed, crafted, and assembled with an unwavering attention to detail to create an exceptional timepiece.
In this way, the Great White forges a direct link with a watchmaking tradition rooted in the world's most renowned region for craftsmanship. Behind every component lies our unwavering commitment to excellence and an unrelenting pursuit of perfection, driven by the expertise of the artisans who shaped it.
