Beyond its sophisticated aesthetics, the Great White embodies our brand’s core values—a philosophy of excellence that guides our every step. This watch is not simply an object of precision; it represents an unwavering commitment to absolute quality, a quest for perfection that permeates every phase of its creation. We are uncompromising in our pursuit of excellence, ensuring that every component of the Great White is crafted to the highest standards of the watchmaking industry.
MANUFACTURING
COMMITMENT TO EXCELLENCE
Our timepieces are entirely manufactured in Switzerland.
OUR MANUFACTURING PARTNERS
Our commitment to excellence begins with our choice of partners. We have carefully selected renowned manufacturers, each located in the Swiss Jura region—the historic cradle of watchmaking and a hotbed of innovation. In this region, where knowledge has been passed down through generations, the highest levels of watchmaking expertise are concentrated. Every component of the Great White, without exception, is crafted by manufacturers of unmatched expertise who share our passion for the art of watchmaking and our dedication to perfection.
SAVOIR-FAIRE
These collaborations with local partners, renowned for their longstanding expertise, are more than just alliances; they are central to our creative and technical approach. They guarantee impeccable craftsmanship and reliability that will endure over decades and ensure that each piece meets the highest standards. We work hand-in-hand with our partners to ensure that each watch is a model of precision, durability, and elegance. Every element of the Great White—from the movement to the case, bracelet, and every other component—is meticulously crafted with utmost care.
Each of our timepieces is the result of painstaking craftsmanship, where every detail is refined with meticulous precision. From the manufacturing of components to the final assembly, nothing is left to chance. Each component is carefully designed, crafted, and assembled with an unwavering attention to detail to create an exceptional timepiece.
In this way, the Great White forges a direct link with a watchmaking tradition rooted in the world's most renowned region for craftsmanship. Behind every component lies our unwavering commitment to excellence and an unrelenting pursuit of perfection, driven by the expertise of the artisans who shaped it.
